Just being shortlisted can improve brand awareness and promote your business to new customers. Awards celebrate hard work and success and are great PR opportunities. It’s fantastic to be recognised so it’s important to make sure that people know what your business has achieved.
Winning a WhatVan? Award boosts your profile in the LCV market and can be used in yearlong marketing material to promote the successful nature of your business, as well as attracting added, positive press coverage.
An opportunity to attract new business
Winning a WhatVan? Award can open doors to getting contracts and finding new supply channels. The trust and credibility that comes with winning, or even being shortlisted for an award can play a key part in a new customer's decision to choose you.
It also provides a real stamp of authority and credibility within the LCV industry and is a great way to entice new talent. Who doesn’t want to work for an award-winning company that treats their employees like celebrities on Awards night?
An award win, shortlisting or nomination can act as a 3rd party endorsement for your business. A win can give a seal of approval to your activities and is a sign of quality for potential customers. It can also help with relationships with suppliers. It’s a great way of differentiating your company from competitors and will send out positive signals to customers.
What Van? has the UK's largest independently audited LCV circulation, with a readership of over 25,000 fleet decision-makers. An award win or shortlisting will automatically see your business recognised across all of our print and digital platforms by these readers.
You will also have the chance to put this success to practice with the opportunity to network with over 400 people at the awards ceremony in central London later this year.